Conversational AI Case Studies

Learn how Vichy, CoverGirl, L’Oréal and Sally Hansen engaged customers, generated insight, drove promotion and increased sales and acquisition with Conversational AI.

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Vichy's Virtual Skin Expert

Vichy is known for expertise in skincare. With Automat, they were able to provide a virtual skincare expert that drove engagement, insight and sales in a totally new way. 

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CoverGirl's Influencer-Driven Chatbot

The influencer economy is critical to beauty brands. To take engagement deeper, Automat created an influencer-based chatbot with CoverGirl and Kalani Hilliker to bring a new generation of consumers closer to their brand. 

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L'Oréal's Holiday Beauty Gifter

Rich first-party data is essential to any modern brand. With that in mind, L’Oréal created a gift-giving experience that drove connection with consumers while offering rich multi-brand product recommendations. 

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Sally Hansen's Perfect Shade of Red

By deploying a festive campaign that allowed users to find a new shade while also learning about the brand, Sally Hansen drove both engagement and email acquisition and revived their e-commerce presence. 

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Why Automat?

Automat’s Conversational AI is purpose-built to help you learn about your customers, increase sales and make them happier. Get a demo or explore our solutions below to learn more.

4-6 Insights with Every Chat

First-party data is table stakes for modern brands. Make consumer experiences better by learning what they really want.


Consumers want their choices to be easy. When you help people make decisions, they actually buy more.

92% Positive CSAT

Conversational AI that’s fun, quick, easy, friendly and informative makes consumers love your brand.